Google Ads & DV360 Redesign

Google, was set to revolutionize advertising with "Project Brandy." This initiative aims to redefine brand establishment on mobile, tablet, and desktop platforms. We introduced innovative templates and interactions for distinctive and memorable experiences tailored to various audiences. We encompassed strategizing comprehensive communication to engage demographics, creating varied templated ad concepts, and managing assets within tight weekly timelines. I oversaw designers, production artists, animators, and developers to ensure clear alignment and expectations, driving the project's early launch. The project's core goal was showcasing diverse ad campaigns using "mock companies" to highlight ad effectiveness. This entailed pioneering new ad templates and crafting a dedicated website. This platform demonstrated ad benefits to both companies and markets, designed for intuitive understanding and seamless navigation.