OVER 10 YEARS
IN THE GAME
ABOUT ME
I have a passion for fashion, teaching, selling real estate, soccer, and trying new food. During my leisure moments, I dedicate myself to my nonprofit, "Giving Football." Our mission revolves around imparting teamwork, fostering healthy habits, and generating enjoyment through soccer to underprivileged children worldwide.
MY GOAL
I hold the belief that design serves as a conduit, transforming values, experiences, and imagination into tangible realities. Be it crafting a logo, shaping a website, or delving into Augmented Reality experimentation, my goal is to approach each project through a unique perspective. Amidst evolving technology, my commitment is to adapt and strive to pioneer an understanding of the forthcoming trends.
CLIENTS
Acura
Audi
Converse
Cue Health
Hyundai
Levis
LG Signature Kitchen
MAGIC Fashion Trade Show
Toyota
Yamaha Music
Observation
Before diving into the design, it's crucial to thoroughly understand the project's goals, target audience, and context.
Ideation
Once you have a clear understanding of the project's requirements, the next step is to brainstorm and develop creative concepts.
Prototype
After selecting a strong concept, the design development phase involves refining and fleshing out the chosen idea.
Test
When design meets the project's objectives and expectations, we test to see how we can confirm our observations.
My Hobbies
Beyond my professional commitments, I find deep fulfillment in "Giving Football," my nonprofit. We travel globally, using soccer to empower underprivileged children for healthier lives. With a real estate background, I enjoy exploring open houses, building connections, and helping others find homes for new beginnings. Sharing experiences drives me—speaking and teaching let me spread the knowledge from my years in the design industry.
AWARDS
Best Super Bowl Ad
Issued by ThinkLA · May 2021
Best Automotive Website
Issued by IAC · May 2020
Best Mobile Website
Issued by IAC · May 2020
OC ADDY Award
Issued by ADDY · Apr 2021 Gold: SMAHT PAHK - Best of show SMAHT PAHK - Website take over SMAHT PAHK - Integrated online interactive campaign
Best Mobile Integrated Ad Campaign
Issued by IAC · May 2020
Converse Chuck II Global Branding Award
Issued by Converse · Aug 2015